Junior ESSEC is used to carrying out various satisfaction studies:
We make use of several methods taken from the latest researches in marketing engineering and customer relationship management, such as:
The analysis of the data collected during survey administration will allow to describe the sample and extrapolate results to the whole population. Crossed screenings will then be performed by Junior ESSEC in order to determine the influence of age, gender, socio-economic categories, etc. on the answers of the poll.
Junior ESSEC’s project leaders constantly alter their models and analyses in order to offer the best of strategic information to their client: every quantitative analysis is unique.